January 2007 Newsletter

In This Issue:

Random Free Hosting Site

We'd like to congratulate REMAX Town and Country  for being the winner of this month's free hosting site. At the beginning of each month we will call up our own site's homepage. Whomever's site is the featured site when the page loads will get FREE hosting of one domain for one month. It's just our way of saying thank you.

Recycling Printer Ink Cartridges

As many of you know, Susan and me train guide dogs for the visually impaired. The school we volunteer with is Guide Dogs of Texas. They are collecting printer ink cartridges for recycling and fund raising. Click HERE to read more about their project. Before you throw out that empty ink cartridge, please give me a call and I'll come pick it up for recycling by Guide Dogs of Texas. If you are one of our many clients not fortunate enough to live in 'God's Country' you may mail the cartridges to me and I'll discount the shipping charges from your bill.

We thank you in advance to taking the time to help with the worthwhile project.

What's Wrong With Reciprocal Linking

It used to be flattering to get a link request, knowing that someone had visited your site and wanted to exchange a link. These days most of the requests are done with software and it means that no one has really visited your site. Automation in itself is not bad, but it leads to all kinds of abuses, and it prevents you from picking out the good links from the bad.

In addition to being a resource to your own visitors, you want to exchange links in hopes of getting some targeted traffic back to your site. It used to be easier; a webmaster would have a site with say ten different pages and one of his pages would be a "links" page. On that page he would display 30 or so links. The link to this page would be prominent in the site's navigation menu. You could be assured of getting some meaningful traffic if your link was placed on this kind of page.

That has all changed. People now build huge directories of hundreds of categories, stuffed with pages and pages of links. It is extremely unlikely that many visitors will drill down through all the pages and find your site in such a directory.

The problem is that many of the link requests put your site's link buried on pages where human eyes will NEVER see it. So, before you agree to link to another site, go to the homepage of that site and see if you can navigate to the page they've "so graciously" added a link to your site. If you can't find your link, or you have to click through many, many pages to get to it, then delete the link request.

New Sites Joining Us Or Completed Recently

Help these folks by visiting their site. All ya'll will remember how hard it is to get those initial "hits" so the search engines notice your site. So take a minute and visit their site.